Thursday, September 15, 2011

Equipping You With Superior Resumes and Letters Pt. 3

Optional resumes we can create

An “interview” resume. An interview resume is 2 to 3 pages. It is for presentation during or after interviews and reveals more about you when employers want to know more. If you used this too early... to develop interviews, it might not work well since it would reveal many more details about your industry background. (If you have an executive biography, you would not need this resume.)

An executive biography. This is a 3 to 5 page narrative document, written in a third-person style. It uses interesting stories, rich in detail, and is favored by top recruiters and senior executives. Today, these are the “Mercedes of presentations.” Those seeking $150,000 to 1 million dollars+ should have one. Decision makers often forward resumes to others to get consensus. And sometimes, you never meet the top people, but nevertheless they will often review your resume. The offer depends on a “thumbs up” from the resume presentation.

Executive biographies are also invaluable during negotiations. They convey the best possible solutions you can bring... creating a unique “sense-of-worth.” They are also ideal for high-level networking...because it is such a distinguished and high-level presentation.

The marketing letters we create for you

Certain people who must avoid revealing liabilities should use personalized letters, but they need to be focused and motivating. Custom benefit letters, tailored to the needs of organizations, can be highly effective. We typically create the following 12 letters for different occasions:

  • For responding to openings

  • For contacting recruiters

  • For contacting venture capitalists

  • For responding to emerging jobs

  • For direct contact with employers

  • For third-party letters to employers

  • For contacting directors of associations

  • For networking associates and friends

  • For networking alumni

  • For networking influential people

  • For setting up potential references

  • For following up your interviews

For more information be sure to check out SET Personal Marketing's Twitter, follow SET Personal Marketing's Facebook, watch SET Personal Marketing's videos on YouTube or visit SET Personal Marketing's website.

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